About Shima

Sales is bullshit, until you do it right

About Shima

Sales is bullshit, until you do it right

25 Years of Experience. No tricks. Just sales that work.

Most entrepreneurs overcomplicate sales. They follow outdated advice, try tactics that feel unnatural, and then wonder why their clients don’t buy.

That’s why I created Sales is Bullshit to cut through the noise and teach real, proven sales strategies that work.

WHO I AM & WHY I GET SALES LIKE NO ONE ELSE

From Cold Calls to C-Level Sales, here’s what 25 years in sales taught me:

I’ve sold everything from advertising to tech to high-ticket services. I’ve negotiated with C-level executives and Fortune 500 companies, closed million-dollar deals, and built sales teams from scratch.

✔ Started in call centres at 15, learning how to sell under pressure.
✔ Sold internationally, from the Netherlands to Australia to Hong Kong, working in competitive markets.
✔ Scaled a tech company’s revenue & exited successfully.
✔ Grew multiple businesses by fixing their sales process.
✔ Built Sales is Bullshit to help B2B entrepreneurs stop struggling & start closing deals.

WHY I CREATED SALES IS BULLSHIT

I was tired of seeing fake sales gurus pushing strategies that don’t work in real business.

Sales isn’t about tricks or spammy tactics, it’s about understanding your market, pricing correctly, and knowing how to sell without sounding desperate.

That’s what I teach inside Sales is Bullshit, real sales strategies based on real experience.